Idea Alchemy

A focused yet fluid day of coaching and creative strategy to move your ideas into action.

Think of it as having a coach, strategist, and designer in your pocket for a full day. A space to bring all your ideas to the table, untangle what’s swirling in your head, and together we’ll shape them into something to help you take the next steps forward.

Unlike a single “power hour,” this format gives you time and space for the full cycle: reflection, brainstorming, action, and integration - all while your life carries on around you.

Is this for you?

You’re a multi-passionate creative, wellness entrepreneur, ready to bring a side hustle to life, or simply at a crossroads and looking for clarity, energy, and momentum.

You might:

  • Have an idea you’re ready to bring into the world but need support shaping it into something more tangible.

  • Feel stuck or uninspired in your current business and want fresh energy, perspective, or a pivot.

  • Sense there’s something new calling you, but don’t yet have the words, structure, or clarity to see what it could be.

You don’t need to arrive with a polished plan. In fact the messy middle can be the best place to dive in. All you need is openness, curiosity, and readiness to explore.

During the day, you’ll have direct access to me via Voxer (a voice and text messaging app) and email. We’ll weave in and out of conversation throughout the day, collaboratively brainstorming, reflecting, shaping your ideas, and taking action in real time.

You’ll leave with:

  • Clarity on the core idea, challenge, or pivot you’re exploring.

  • Practical next steps and creative strategies aligned to your way of working.

  • Fresh perspective on your idea, brand, voice, design or business direction.

  • Expert support with branding, copy and design input where needed.

  • Permission and confidence to show up in a way that feels more aligned and sustainable.

Why this format works so well:

  • Spacious, not rushed. The day flows between focused bursts and breathing space, so you can brainstorm, reflect and take action without pressure.

  • Time for processing. Instead of the overwhelm of packing everything into a single focussed session. The fluidity of a day allows for supported real-time processing of ideas and information.

  • Flexible, not rigid. No sitting on a scheduled Zoom call waiting for inspiration to land, you check in as the ideas and questions arise over the day.

  • Tangible movement. By the end of the day, you’ll feel lighter, clearer, and equipped with tangible next steps you can actually act on.

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“It’s been absolutely brilliant to focus whilst letting life carry on. I can be engaged and yet still be present at home”. - Linda

🎧 Listen in to some client Voxer voice notes below…

What could we explore during Idea Alchemy?

Here are some examples from previous client sessions:

✨ Business brainstorming to pull you out of your head and into step-by-step action.

✨ Strategic development of your new product or service.

✨ Creating content in a way that is authentic and meaningful to both you and your audience.

✨ Website design strategy.

✨ Graphic design approaches to make your wellness brand look and feel consistent.

✨ Collaborating and connecting with others in your industry.

✨ Photography tips, techniques and ideas to elevate your brand visuals.

✨ Creative exercises to help shake things up and let the energy flow full force.

✨ Mindset coaching - what’s holding your back, what are you resisting, what do you really want!

Plus, it’s totally okay if you’re not really sure what you want to explore.

Sometimes we just know that things are ‘off’ somehow, but can’t find the words to explain what it is we need.

As well as strategy, during Idea Alchemy I’ll be digging deep, asking questions and keeping us on track until we get to the core of what’s holding you back.

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“Working with Jo for the day was phenomenal. My head was full of procrastination because I really couldn’t see how I was going to move forward. Just having a place to share my ideas and thoughts allowed me to see the step past the ideas. This process has helped me identify my next steps and take action where I once felt overwhelm”. - JuJu O’reilly (Health Food Business Founder)

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“I feel like I have a way forward, like there is a clear signpost for each milestone in my plan. The whole morning focussed on areas I didn't realise I needed to focus on and since then it's opened up thoughts, ideas and sparked confidence in different ways. I'm full to the brim of oomph that I needed to have behind me and it's like Jo has oiled my brain and has started my engine again”. - Linda Goodchild (Creator of the Healthcare Companion)

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“Definitely try Coach On Call! It's a cool way to get a lot of feedback on the things you are struggling with or need to improve upon in your business. It's especially great for new businesses because Jo comes up with brilliant ideas to get you launched on the right foot.” - Christie Morgan (Blissful Retreats)

Sounds amazing, so how does it actually work?

  • We pick a date together.

  • You download Voxer (free) and add me in advance.

  • On your day, we’re in touch between 8am and 6pm UK time (or a half-day from 1-6pm). You’ll message as things arise. I’ll respond with coaching, strategy, design insights, and prompts to keep momentum going.

  • If there is anything you need me to review in more depth, I ask that you send me this the night before so that I have it ready to review during the first hour of the day. The rest of our conversations will be based around anything that can be viewed directly on a phone screen.

  • You’ll have time for both action-taking and reflection while still living your day-to-day life.

Check out the FAQ’s

  • Voxer is a free app similar to WhatsApp (but I use this for business only) and you can even listen to audio in real time too - it's like a walkout-talkie! You’ll simply download the app on your phone (there is a desktop option too), add me as a contact (johodson), and we’ll be able to connect instantly with both voice and text.

    This won’t involve any video chat (so don't worry if you are wearing pyjamas or haven't washed your hair - I will never know!) ;-)

  • I work with creatives and wellness business owners looking to create clarity and feel more authentically connected and aligned with their brand and their audience.

    If you’re still not sure if I can help send me an email with a little info on what you do and what you’re looking for.

  • The Coach On Call service primarily focusses on business strategy or brainstorming and bringing ideas to life.

    If you don’t currently have a business, but are curious to explore creating a side hustle or project on the side - that sounds great!

    If you know you want to do life differently but not sure how yet, you might find a Get Unstuck session more helpful to explore if there is something we could work together on.

  • Whilst the sky is the limit with what we can discuss relevant to your wellness business, this isn’t a good fit for those who need me to focus on the more technical aspects of their business via a laptop - such as feedback on a specific website design of functionality, or any actual design work.

    I am happy to review things via laptop once (first thing in the morning), and after this all conversation will take place via phone - therefore anything that can be easily viewed on a phone is fine, including images and screen grabs if needed. But the conversation will mostly be a text and audio based back and forth discussion.

  • Spend some time identifying a brief list of things that are the most pressing for you in your business right now and that you’d like to cover during our time together. If you’re unsure of where to begin, no worries — I’ll be ready with some questions to help get the ball rolling.

    If there is anything you need me to review that requires access to my laptop (such as more detailed sections of your website) please send this to me at the start of the day, or even the day before so that I can review this first thing. The rest of the day will be spent using phone only.

  • I’ll be available between 8am and 6pm UK time. This means, most time zones get at least a handful of hours of conversation during a a ‘Day’ and I also offer half days to suit most time zones.

    If you are in a very different time zone we can structure our time to focus more intensely on the overlap, in this scenario you are also welcome to send your first message the evening before so that I can focus some attention before you arrive to join me.

  • Don’t worry. Email me or message me on Voxer (johodson) and we’ll figure something out.

  • You can reschedule up to 24 hours before our call. Just use the link in the booking email. You can reschedule as many times as you need. However I do ask that you use your appointment within two months of the original booking.

  • For a full day booking, you’ll have access to me between 8am and 6pm UK time (10 hours). For a half day booking it will be five hours.

    That sounds like a long time... and it is! BUT this does not mean we’ll be communicating non-stop for the duration. That’s just the window during which we’ll be exchanging messages, there'll be plenty of time for pausing for reflection and action taking.

  • During our Coach On Call, we’ll be exchanging messages at a slow yet steady pace throughout the day.

    You’ll want to make sure you have enough time to listen and reply to messages, and to reflect and take action where appropriate to ensure you get the most out of the day. 'Life' stuff such as making lunch, walking the dog, picking the kids up, phone calls etc can all carry on as normal.

  • No problem :-) Find me on Voxer (johodson) and text/record me a message and we’ll have a quick chat!

Ready to book?

Please get in touch via the form below and tell me a little about what you’d like to explore. I’ll come back to you with available dates and next steps.

If you haven’t already, download the free Voxer app on your phone and add me (johodson) so we are ready to hit the ground running on your day.

Yes! Let’s do this :-)

You can also level up with a 72-Hour Sprint!

Three days of unlimited Ideal Alchemy magic. Focused support to help you build momentum in all areas, make decisions, and move fast.

Investment:
Full Day : £280
Half Day : £160
72hr Sprint : £600

 Ready to book or have another question?

Simply fill out the form below or drop me a voice note on Voxer @johodson


Are you looking for ongoing support?

I offer a three-month 1-1 coaching container that takes the essence of Idea Alchemy and up-levels it!

A bit about me…

Hi, I’m Jo — quietly unconventional, multi-passionate, and building a life far from ordinary. On the surface, I’m your average introvert-next-door, but in reality? I’m a late-diagnosed ADHDer, multi-biz owner of over a decade, massive chocolate lover and currently living nomadically from my self-built camper van — creating from mountains, coastlines and coffee shops across the UK and Europe.

I’ve immersed myself in the wellness world in both life and business since 2011 — as a recipe blogger, health coach, food brand founder, designer and coach.

My mission is to help you get clear on your passions, shape your ideas into something meaningful, and build a business that supports your freedom - whether that means working from the road, blending multiple projects, or simply crafting a slower, more intentional way of living and working on your own terms.