Let’s design a freedom-first business that fits your wild, unconventional life!
Design, strategy and creative support for adventurers, wellness brands, and multi-passionate rebels ready to weave their ideas into an aligned business - designed around adventure, not in place of it!
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No more blank page overwhelm. Just a beautiful, bespoke website, with space for future growth. Done for you in a week.
Want to tackle your graphic design projects, but don’t know where to start. Let’s tick off you design ‘Hit List’ in just one day!
Get my expertise and support on your business ideas, for a whole day of brainstorming, strategy and real-time creating!
Hi, I’m Jo!
Quietly unconventional, multi-passionate and building a life far from ordinary.
On the surface, I’m your average introvert-next-door, but in reality? I’m a late-diagnosed ADHDer, multi-biz owner of over a decade, massive chocolate lover and currently living nomadically from my self-built camper van, creating from mountains, coastlines and coffee shops across the UK and Europe.
I’ve spent years juggling passions, projects and side hustles… always overflowing with ideas, always chasing the next spark. For a long time, I believed success meant shrinking it all down into just one thing.
But now I’ve learned to embrace the whole picture and to build a business that moves with me. If you’re also done trying to fit into a box, whether you’re wellness-rooted, wild-spirited or simply full of passion projects you can’t ignore - you’re in the right place. Let’s bring it all together.
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Tips, resources, experiences, stories and encouragement for designing a life and business on your own terms. Whether you gain a slight shift in perspective, a moment of validation or a helpful new tool or insight. I hope you find value in my words.
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